CCA – Beyond Category

Nothing wrong with a little extravagance: In 2021, we had the privilege of creating the entire annual campaign for the Creativ Club Austria (CCA). With the tagline “Beyond Category”, the campaign pushed past conventional categories and occasionally indulged in a touch of light‑hearted extravagance.

From the call for entries and the shortlist to a workshop and more: the poetic visuals for the campaign were brought to life by the brilliant photographer Lisa Edi. Collaborating with her is always an inspiring experience.

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A bag full of categories: To motivate as many people as possible to submit their work, we designed an oversized bag – with enough room for the submission form with all CCA categories, of course!

And the winners are…: We were also entrusted with the design for the CCA Award Show. From banners to flags, posters and more, we provided everything needed to set the stage for an extravagant evening.

Lots of bare skin on 678 pages: The crowning glory of the year is the 3.8kg yearbook we designed to be read from both ends. It features 18 CCA award winners and members, some wearing more clothes, others less, in the feudal ambience of Vienna’s Hotel Imperial.